Archive for the ‘business’ Category

Toddle – A great addition to your email marketing – Tuesday Push August 12th 2008

Tuesday, August 12th, 2008

The Pushee for this Tuesday is Toddle, now with a brand spanking new domain and another great redesign.

Toddle Email Marketing

Toddle helps you build and send great looking email newsletters. Simple idea, amazingly simple way of designing them. They do have a design company as their daddy so that’s got to help. This week they’ve also signed up their 1000th user.

Despite all the hype about Facebook, social media and all the rest, there’s a magnitude more have email addresses than read blogs and have a social network profile, yet using the medium of email has been abused and badly done for years when the rate of return on a good newsletter or mailshot can be fantastic. So Toddle helps you out by giving you beautiful templates you can use to send good content to your customers.

Coming up in the next few weeks are: Crewger, eWrite, and more

If you want to have your service listed then fill in this form. Please note that online stores reselling goods will not be considered. Also if you want converage you have to also give coverage on a website or blog. Everyone gets out and pushes.

The Tuesday Push and everyone involved can only work if as many people talk up the companies that are highlighted. Please spread the word about these great Irish companies.

Business Blogging – Trained the trainers

Monday, August 11th, 2008

This Saturday as promised I did a free training session for people who wanted (or were pushed into) to train people on Business Blogging. The training session was in the Cork Airport International Hotel. A very funky hotel. One I like a lot if you’ve read any of my previous posts. I think most people were impressed by it. Amazing decor. A big thank you too to the Mercer Group who gave me the room for free and layed on (that sounded dirty) provided scones and tea and coffee for us, again without charge.

Cork Airport Hotel
(Photo by Sabrina)

I’m actually going to use the hotel for future training events in Cork because the surroundings are so nice and there’s free wifi all over the hotel too for everyone, not just those giving the presentations or those staying there. Likewise I’ll use the Radisson SAS in Dublin again for training classes as the place is gorgeous and the service from the staff is exceptional.

So we now have 10 people who I hope to see in the next while also giving Business Blogging training and given the majority are bloggers themselves and know their stuff, this growing area will be high quality from the start. Nice way of smothering the cowboys.

Photo owned by jotterblog (cc)

I also promised that I’d open source my training material and so I shall. I’ll be stick all of it on my business website in the next month or thereabouts.

Sabrina has blogged about it and a great conversation was had about what content is good for a blog, what people will allow and won’t allow as readers and what engages and what bores. I think for BarCamp Cork there should be a few quick unconference type talks where people contribute things like that. “Topics for good blog posts”, “Startup cheap tips” etc.

Media Training – Thanks John Collins!

Friday, August 8th, 2008

Feedback so far on the Media Training class on Wednesday has been quite positive and I hope that those on the course will start popping up in the media more and more. They certainly have the products and knowledge to get themselves into the press.

A huge thanks to a very nice and helpful John Collins from the Irish Times who’s even busier these days as he’s acting Assistant Business Editor. He spoke to us for 30 minutes on how to work with him and journalists in general and what works and doesn’t work. Again, thanks John.

John Collins and Damien Mulley
Colin sent the above pic on. He suggested I photoshop myself to look like I’m interested. Oddly, when I’m paying real attention to something, I look like I’m tuned out. More on that in a later post.

I’ve been asked about the Cork one. There’s a difference between those who are interested and those who will pay for the course. I won’t train less than 10 and more than 12 people in a class. 6 have said they’ll actually attend. So let me know.

Jobs on 08/08/08 at 08:08

Friday, August 8th, 2008

Firstly, are looking for: are looking for a graduate or junior web developer to work in a fast paced interactive marketing team based in Dublin, Ireland.

Job Details.

A Dublin-based telco are also looking for a fulltime web dev. PHP, usual scripting etc. Email me for more details or I’ll email your details on to them.

Lastly. I’m looking for freelance/part-time copywriters for some blogs. to start with and then other blogs, possibly helping people/companies who are just starting their own business blogs. Apply within with subject Copywriter.

Go Team Ireland – Twitterfone 2 launches, SpoiltChild do Olympics

Friday, August 8th, 2008

Twitterfone V2 is out. Well done Pat Phelan and crew for delivering it just a few months since launch. I really love the video for it too which was put together by the Dial2Do folks who are also partners in Twitterfone. Launch, weigh reaction, iterate, weigh, iterate. Always iterating. A great way to run a service besides working on a project for years and years without releasing anything. (Slight disclaimer: I helped Twitterfone with their press release)

Also buala bos to Spoilt Child who did the design for RTE’s Olympics subsite.

dbTwanged – Business Post coverage of guitarist’s social network

Sunday, August 3rd, 2008

Congrats to dbTwang featuring in the Sunday Business Post today. Our own Keith is the CEO of it and they’re brought in Gerry McQuaid, formerly of O2 to be on board too.

New Nooked and New stuff

Friday, August 1st, 2008


Nooked‘s website has been redone and they’ve launched a load of feed commerce website widgets. Feed commerce is a bit like VRM in that you control your shopping experience more by saying what you want and at what price and the offers come to you.

But Nooked allows you to display shopping widgets on your website, blog and social network profiles, the content of which you decide on and if your friends/visitors buy something, you get a cut. So you can have your own “Editor’s picks”. Be great if Google could offer the same for their not so great or relevant ads on their content network.

Right now they’re looking for UK based people to try this out as that’s where most of their partners are from. Hopefully they’ll expand into other areas and countries. Well done Fergus et al for this.

Perlico Advertising Complaints

Thursday, July 31st, 2008

The industry run Advertising Standards authority brought out their latest report two weeks ago. Perlico show up a good bit. Here, here, here and here. All complaints about them were upheld.

Most of the complaints were about pricing issues and dodgy terms and conditions as well as this famous deceptive flyer but one was about the fact that Perlico billed their 1Mb broadband package as “superfast”. They aren’t allowed to do that anymore.

10 years of Irish conversations

Thursday, July 31st, 2008 are giving away all their collected data. That’s 10 years of posts and threads from massively massive discussion site and all now available for download. It’s a bold and open move. And very exciting.

And if that’s not enough, there’s a bloody big competition for people to do interesting things with the data. The most interesting apps or thingymabobs win prizes:
* The first prize is an Amazon voucher for $4000 (~€2500)
* The second prize is a voucher for $2000 (~€1250)
* The third prize is a voucher for $1000 (~€625)

See more here on John Breslin’s blog.

I’ve love a Google News/ mashup and a timeline kind of thing. Pick a date from a timeline, see the main news from Google and then see how people on reacted.

Or pick a few brands that became over the past few years and plot the rise of them. Sociology and Anthropology researchers will have a field day with these things.

When was the first mention of x on and the first use of “celtic tiger” etc. etc.

Screw Google’s zeitgeist, what was the most linked to site in 1998, 1999, 2003?

Well done the owners for doing such a thing. search test second life
Photo owned by llawliet (cc)

Upcoming training bits and bobs

Wednesday, July 30th, 2008

The actual business blog for my new company will be set up in the next while on a different domain so these self-promotional things will go away then and it’s back to slagging politicians and the town of Muff. Promise.

Next week is the Media Training course in Dublin. August 6th in the afternoon. Takes place in the lovely Radisson Hotel. Also home of the Web Awards, dontchaknow.

The Cork Media Training event will happen mid-August. Dates will follow.

On Wednesday, 15th October, at the ICS Headquarters in Crescent Hall and in association with said Irish Computer Society I’ll be doing a day-long course on Business Blogging. Contact them if you want to sign up.

On Wednesday, 29th October, again with the ICS in Dublin I’ll be doing a day-long course on New Communications and Online Marketing.

There’s also versions of these (in assoc. with another org) going to happen in Cork. Possibly Limerick too.

I think I’m doing some free talk with it@cork in October as well. Stay tuned.

Clagett Farm CSA 2008 Week 5
Photo owned by (cc)

Yeah I dunno why I have beans in the pic. Colour.