Author Archive

Happy Birthday Boy – Facebook knows too much, dya think?

Friday, July 17th, 2009

So Facebook ads have been upgraded again. Now you can show ads to people who celebrate their birthday. Here’s what the control panel looks like:
Facebook Birthday advertising

You can be quite creative with this.
Target men who are celebrating their 21st, 30th or 40th.
Target men over 25 with an ad about “time to think about a pemsion”
Or target workers in Microsoft with an ad from google saying “We’d bake you a proper cake for you birthday cake if you worked for us”

You can see how many people will see the ad too:

Facebook Birthday Ads

As you can see in the Control Panel, you can filter ads based on if people are fans of your Business Page, have signed up to your event or use one of your applications.

Fluffy Links – Friday July 17th 2009

Friday, July 17th, 2009

Sons and Daughters. An Irish blog for kids of samesex parents, perhaps.

flickrfatale are a group of amateur female photographers, all living in Dublin, Ireland. Their first exhibition takes place in Ballyrowan Library, Dublin for the whole month of August.

They’ve come to Ireland. Yay. Video Games Live. 29 November 2009 NCH.

Featured scores – Mario, Zelda, Halo, Final Fantasy, Warcraft, Sonic’, Metal Gear Solid, Kingdom Hearts, Chrono Cross, Myst, Tron, Castlevania, Metroid, Medal of Honor’, God of War’, BioShock’, Civilization IV, Tomb Raider, Harry Potter’, Beyond Good & Evil’, Advent Rising, EverQuest II, Monkey Island, Earthworm Jim, Pac-Man,

Headway have a blog and are doing nice stuff around brain injuries and videos from those with ABI.

Abrakebabra Dundalk

That List of Irish PR companies is now in Google Spreadsheets format.

15k worth of ads for your startup, want?

Love note from a designer.

Via Garr Reynolds Typomania – made for the BBC nearly 25 years ago with Eric Spiekermann

O2 in the UK doing cashcards for kids? Jesus.

Discovery – Orange Shirt (vid from Transformers)

Oh yes, courses and things

Thursday, July 16th, 2009

Terrible remiss with letting people know about courses and such, despite getting emails and Facebook mails.

Social media unspun
Those evil people at Media Contact tell the most awful of fibs. 🙂 I am not a blogfather and not a social media guru or expert, in fact anyone that says they are, are talking shit. You can’t be an expert at something that evolves before your eyes. I am however sharing my views on social media in conjunction with Media Contact and hopefully people will come away form the social media Unspun event a bit better informed and will realise Twitter, blogs and Facebook are not businessjesus.

Online Marketing training course in Dublin
In conjunction with SQT I’m giving a full day public Online Marketing course the week after next in Dublin. Restricted to 10 places. I’ll have the Online Marketing Documentation updated before that course. As usual, whether you attend a course or not, the documentation is free to download, use and abuse at will.

Online PR training courses
There may be one or possibly two Online PR courses I’ll be doing for free as test runs before a paid-for Online PR Course happens towards the end of August. Members of the Online PR in Ireland Facebook page nabbed the places at the test runs, sorry. Documentation will be made available after course number one for download.

There’s a Courses section over on Mulley.ie, perhaps I should use it? Hmm.

Train the trainer
August too might see me doing a train the trainer course in Online Marketing.

My Favorites from DQS6
Photo owned by heidielliott (cc)

Fluffy Links – July 15th 2009

Wednesday, July 15th, 2009

Nick has a great old rant about the ad industry. A must-read.

John Henry has a new lick of paint on his site. Nice.

The second annual “Art in the open“ weekend will be happening all around Wexford town on the August bank holiday weekend.

Rónan blogs about his experiences marketing his photography on Twitter. Well worth a read.

Junior Minister Trevor Sargent has a non-politics blog. Been going since February. All about Kitchen Gardening.

A listing of the online presence of Irish PR companies and whether they’re doing more than the brochureware website. Hope to add to this on a regular basis.

Some beautiful data visualisation for the iPhone.

And on the iPhone, once I sort out mine, I’ll be installing this really handy Presentation help app.

Create your own economy. Create your own market, create your own community.

Mad. Stealing data from your computer by plugging into the sockets in your office.

Hand out video cameras and let the people record real life. Tech does it easily these days.

Darude – Sandstorm

Want to increase innovation in your company?

Tuesday, July 14th, 2009

Got this via email, might be of interest for Dublin based people:

Limited places left for ‘Driving Innovation’ Workshop this Thursday. Participants apply an innovation tool to their business models and identify new business opportunities. Workshops have reached over 100 companies nationwide, with great success. Location – Studio 1, Science Gallery, Trinity College Dublin. Registration 9:30, Workshop starts at 10 and ends at 12. MUST REGISTER IN ADVANCE.
To register or get more info, email Claire Shanahan cshanahan < at >innovator.ie or 018794000

Fluffy Links – Monday July 13th 2009

Monday, July 13th, 2009

Great post from Conor post iQ Prize. How to encourage new companies in Ireland.

Captcha fail.

Via Concubhar more campaigns to rebuild usage of Gaelige, this one by GaelNet and their GaelShirt website. Loving the Rince Rince t-shirt.

Cork photo walk July 18th.

Graduating college?

Trent Reznor gives some tips for new and upcoming bands.

Obama is too tall for Putin so he sits him in a chair with tiny legs.

Don’t you love design?

The future is un rit en.

Well said. A good take on this new Google OS. Spite is not a business strategy.

Josh Wink – Higher State of Consciousness

Disaster movie made fun!

Ginger is in (for drinks anyway)

Friday, July 10th, 2009

Well done to Smirnoff for running an event last evening showing off their new drink – the Smirnoff Mule. So the media get briefed and now the people that write about everything and anything for the fun of it are being briefed about some of the same things too. Yay. I couldn’t stay long but apparently there was magic tricks and all that. But sure we already had Sinéad show one. There is a carnival theme going through all the communications for this and I think the big public launch will push this in a big way. Obligatory Smirnoff Mule Facebook Page for Ireland.

Here’s Al the Mixologist preparing a Smirnoff Mule. 3 lime squeezes, Smirnoff, Ginger Ale.

Here’s one of the cards that you’ll see in bars. Big list of events happening to promote it.
IMG_0071

Fluffy Links – Friday July 10th 2009

Friday, July 10th, 2009

Count Me Out. Get yourself removed from the Catholic Church.

New blog: Virtualhaze

Via Crooked TimberThe Invisible Library, books that only exist in books.

Airline complaint? Write and sing a song.

Watch arthouse movies streaming online.

This guy’s photography is plain weird. Love it.

Aston Martin do London buses.

The best thing about best practice.. is the practice. The “best”? Not so much.

Little Steven aka Steve Van Zandt – I am a patriot
Steve being Bruce Springsteen’s guitarist as well as Silvio in some TV show thing and who will be in Tower Records meeting the public on Sunday.
(nice intro speech talking about the difference between patriotism and nationalism)

Forget the Cadbury’s eyebrows

Thursday, July 9th, 2009

Sinéad suggested I video her blogger trick. Be amazed, so here we go:

Fluffy Links – Thursday July 9th 2009

Thursday, July 9th, 2009

Cruisecamp. Business networking down the Shannon. Thursday, July 30, 2009 from 6:00 PM – 9:00 PM

Meanwhile. North West Connects. Clever initiative.

How Corkonian are you, what do you want to see in a pub in Cork? Want to take a survey? Dinner for two raffle for everyone that completes it.

Fun Tube warning.

This photography is just plain weird.

Borders (the bookstore) now have a dating service?

Bag-o-kitsch?

A boy and my heart.

Where is my…

The Pen story