Author Archive

Fluffy Links – April 5th 2012

Thursday, April 5th, 2012

Congrats to NCI as their Digital Marketing Cert is now HETAC certified.

When your agent becomes your publisher. I like this idea if done right. Same way that TV stations shouldn’t just be about TV and newspapers should not just be doing print.

We’re looking for judges for the Social Media Awards.

Invisible book clubs. Are you actually in a book club with friends but don’t know it?

And the above was found via a link from a link from this Bruce Sterling piece on the New Aesthetic.

A Facebook share is worth £2.25.

The Magnum PI theme tune:

The future and being here

Tuesday, April 3rd, 2012

The future is already here, it’s just not very evenly distributed said William Gibson. He said it in the past. Saying that, even if he said it right now by the time it hit our ears, was processed in our brain and understood by us, here would already have changed and become a past event.

Something already here that is the future is 3D printing. The idea behind it is not new. Design something on a computer, carve it out using a machine. Fran already does this with foam and lasers for making blocks and shapes. Now however we have 3D printers costing less than $999 that can create small plastic devices. Think of the ability to print the toy part of a kinder egg. Print or create the parts from plastic and then assemble them. All at home.

So the future as I see it is we use a design program to create a 3D model and then we print it off. Plastic, paper, carbon fibre or metal. Kodak is dead and many print companies are dying off, I’m surprised nobody started pushing their companies into 3D printing.

There’s going to be massive issues with piracy too or will it even be piracy? A camera phone will easily see all the dimensions of a product, import it into your modeling software and you press copy. Go to the and download designs of products and away you go. There is no doubt that movies and music are going to be the minor categories on a future PirateBay. As I said, will it be piracy though?

Look at the ideas behind Open Street Map where organisations map locations and share the data for free. Maybe people will give away their own designs of products for free and route around copyrighted goods? Who’ll be the Napster of 3D printing? Once Napster was out there, it changed everything and this too shall happen for 3D Printing.

The clever companies will have stores where you can buy and look at their products and sites where you go online and buy the design for the product where you print it off at home and of course customise it too. Every pair of shoes customised. Imagine Tumblr or Pinterest and all the amazing styles on that and then crossed with the Pirate Bay. Maybe Etsy will turn into a site that highlights great designs and you press the print button next to them to get a copy?

This post here from Jonathan Macdonald goes through all the possiblities and the disruption 3D printing will cause. Think of all the new supporting industries though. The raw ink or whatever going into them will be as big a utility as water or gas. The printer manufacturers will be like fridge makers today.

I’m just thinking about all the lawsuits right now in the mobile industry and the value of patents. Google bought Motorola for billions and patents was one reason they did this. Old telecoms companies, long since dead are influencing the mobile market now because of patents they created. Imagine patenting not just 3D designs but the processes and tech to create 3D designs. I think you might be able to buy your own bank from that. I’d rather people gave away this IP though. A wise person would look into current patents and see who owns them. You can be there are longterm thinkers already bankrolling R+D in this area.

Robots are coming too. The future today sees us having Robot Pebbles too. But that’s for another day…

Fluffy Links – March 29th 2012

Thursday, March 29th, 2012

It’s March 29th already!

These aren’t so much Fluffy Links as tabs being closed and rammed in here.

Lots of people talked about the South by SouthWest keynote by Bruce Springsteen. It’s worth soaking up every single minute of the 50 odd minutes he spoke and riffed and sang. Shame they took the damned thing off YouTube except for some excerpts. For those not fans of him, you will be after this. For those already fans, you’ve watched it and had your heads pop already. Music insights, creativity insights, life insights. Anyone that wants to know about creativity should watch this. Here’s just one small bit. You can read the keynote here.

“There’s no right way, no pure way of doing it – there’s just doing it.”

You’ve seen the RTÉ Sport 404 page yeah?

Ever wanted to know what the bosses of “charities” in Ireland get as salaries? Most of them are on 100-130k with some on even more. Plus expenses. Remember that when some asshoe chugger bleats at you asking for a hug.

The big fashion brands are starting to sell directly online and not just do the sell to retailers who resell. Not a new concept but new for so many of them.

Issac Newton’s life via Google Earth. Great idea.

Robert Wyatt interview, another amazing and insightful man

Alternatives to Yahoo! Site Explorer.


Wednesday, March 21st, 2012

Via Derek in Phantom

Fluffy Links – Sunday March 18th 2012

Sunday, March 18th, 2012

I’m going to try and tone down the social media links and stats here and have them mostly show up over on

The Bord Gais Energy Social Media Awards are now open for nominations until March 26th. Get cracking kids!

The Irish Abroad. Special online edition of Morning Ireland.

Tom Nixon is back blogging and talking about social businesses in South America.

The Danish Government have a one-pager on their Ministers and their social media profiles. And in Ireland we have a Minister being schooled on copyright by men wearing plastic bags on their faces.

Twitter Ireland are hiring.

Want to make your Powerpoints pop? Duarte now doing *nice* diagram clip art for Powerpoint and Keynote.

Love this clip from Joss Whedon about the way he writes and him wondering why Jessica Fletcher isn’t going insane when she realises death follows her everywhere. Go directly to min 3.35 for the quote.

Fluffy Links – Monday March 12th 2012

Monday, March 12th, 2012

Great post from Martha Rotter on long-form reading.

Techovate Wexford. (Disc: I am helping them out with coverage) The biggest tech companies in an amazingly beautiful venue – Wexford Opera House.

Some social media facts and links.

Facebook has their own printing press. Of course. Love it.

Great interview with David Hieatt co-founder of the Do Lectures and now running a denim company in Wales.

On the company:

Our aim is to get 400 people their jobs back, so we have a long way to go. We have 396 to go.

On living life:

I think the important thing is to be yourself. That way you don’t have to act, you never get found out, and you don’t have to lie to yourself or anyone else. It is much easier this way.

Rules that chuggers are meant to adhere to. Of course they change their rules to suit them.

TED and Improv Anywhere.

On creativity and where ideas come from.

How the Daily Mail uses SEO wisely.

Breton – Interferene

Fluffy Links – Monday March 5th 2012

Monday, March 5th, 2012

NY Times piece about doing business in China or Russia. Leave all electronics at home as you’ll be snooped on/hacked.

eircom Start Up. Video pitch about your business. Winner gets 2.3k in telecoms credit and gear.

And on eircom. Revealing data on their three strikes rule which they have told the Govt they do not like and doesn’t protect their customers enough.

Great data and insight on how to use Kickstarter exceptionally.

3D Printer prices from various manufacturers. In a few years you’ll be using Pirate Bay to download designs to print on your 3D printers.

What else is needed for startups in Ireland? Dylan Collins weighs in.

Tabs on Facebook are shite and the new changes kind of reflect that.

There’s a whitepaper for the Social Media Awards out. We interviewed winners from the 2011 event and compiled them together. Worth a gawk.

A word that gets you wrecked

Fluffy Links – Friday February 10th 2011

Friday, February 10th, 2012

Teach your child baby sign language whether they are hearing or hard of hearing.

Building companies using the movie studio model. Instead of incubators or VC. Highly interesting. Still, the studio model is also meant to be broken, right?

Realex talk about StartupBootcamp.

via Dylan. DuckDuckGo. A new search engine that is the total opposite to Google and Facebook when it comes to logging data. It doesn’t at all. The anti-filterbubble.

Are Universities (the places that are good at learning) any good at social media and all that lark? No.

Piracy is the new radio. Says Neil Young.

Mobile strategies for retailers.

Django Django – Default (fav song on Phantom at the mo it seems)

Fluffy Links – Saturday January 28th 2012

Saturday, January 28th, 2012

Selling your ignorance, not your expertise. Charles Eames had a nice philosophy about work. The documentary is fantastic and somewhat revealing about the way they worked.

Do you bitch and moan about the Late Late on Twitter? Seems they see it as helping their ratings. Interview with their exec producer. Viewer numbers should be compared more to the population growth though.

EI want to fund you up to 50k. Terms and conditions apply. Seems sending in “I’m Damien Mulley” is not enough detail in an application for money.

Finally, a QR code that works for getting attention. It’s just…

Tom Watson’s reaction and not firing his intern for being stupid is probably a good way to respond by person or entity alike.

This sounds interesting. How does one become the number 1 gun in America? Glock – the musical, er the book.

DoneDeal sees a billion floating through their service. Woah.

Why privacy matters, even if you have “nothing to hide”.

Fluffy Links – Sunday January 22nd 2012

Sunday, January 22nd, 2012

This really shows how infinitely small mankind is, view of the milky-way from the space station:

Leo Burnett’s letter to his staff telling them to believe in the products they do ads for. Makes sense today too.

Watched this documentary about the Eames (blocks anyone outside of US from watching unless you have a proxy). It’s fascinating and inspiring. A 90 year old architect in it describes being “really fucked off” when desert at one of their dinners was a few vases of real flowers and it was a visual desert. It’s hilarious. The architect is Kevin Roche, Irish born, Cork reared and went to the States and designed the UN Plaza amongst many other things. And he has a book out.

I’m sure people will think it’s horrid but Katie Price tweeting as part of a Snickers ad is an interesting way of doing marketing.

Interesting times ahead for RTÉ and the way they structure advertising.

Nice. is on the Washington Post Social Reader now.

If you had a lot of ads at the top of your webpages/website. Google now dislikes this.