The new oil

Is information/data the new oil?

Those that own the rights to extract it and sell it can be worth dynasty-like fortunes. Those that are employed to drill or extract it can make huge money. Those that can predict or find a new source of information with their technology. Those that can build services or products that use this information (think cars or plastics). Those that can improve on those products. Those that lobby legislatures to ensure their safety tech must be used when these products are built, too can make money.

Facebook is the most public owner of rich data with lots of people exploiting and using it. The clubcard companies, the postal services. All data rich “fields”. Oil is made from rotting carbon entities. Data is made from our own usage patterns which we hand over in full knowledge or in full ignorance. Is data a natural resource?

Collusion. Firefox plugin allows you to see all the third parties that are tracking your movements across the Web.

Using data to spot when the iPad 3 lands. Literally.

Seems that second sentence was in a draft post since October so pushing it live now.

And now for something completely…

See William Gibson on data and even rumour and the value of it:

2500 people have subscribed to my website instead of coming back each day. You can subscribe to the site using a feedreader or email. I'm also on Twitter. My online marketing blog might also be worth a visit. Thanks for visiting - Damien.

2 Responses to “The new oil”

  1. [...] a chat/favour. Some of these are the biggest blogger’s in the world, some of them are the friends that go way back and some of them I have never met but I know they can be relied upon. Can you say [...]

  2. Reader says:

    no facebook (like) button?

Leave a Reply