Comments on: Komplett suggest most Irish people are idiots

By: Gamma Goblin

Gamma Goblin — Mon, 05 Jan 2009 14:48:36 +0000

Barry Scott is a hero of mine… no job is too tough for him and his bottle of ‘Bang!

By: Niall

Niall — Mon, 05 Jan 2009 13:16:05 +0000

‘Xactly… each to their own.

Happy New Year!

By: Dorothy

Dorothy — Mon, 05 Jan 2009 13:09:35 +0000

Oddly enough, I don’t find that so annoying – just funny!

By: Niall

Niall — Mon, 05 Jan 2009 12:24:01 +0000

Ehhh, Cillit Bang, anyone?

Loud, brash, uber-annoying character Barry Scott (Neil Burgess) … hugely effective, and popular in the UK, Ireland, and Internet.

Helped boost manufacturer, Reckitt Benckister’s already healthy profits by 20% when introduced in 2005.

By: Dorothy

Dorothy — Thu, 11 Dec 2008 16:08:48 +0000

It’s the loud, crass style of advertising that doesn’t wash with the Irish. The same type that Harvey Norman have used for the last 25 or so years since they first came to Ireland. I wrote about this in my blog last week:
http://dotwebs.com/blog/index.php/2008/12/go-harvey-go/

Irish people don’t like being told what to do, particularly if it’s being shouted at us. It won’t work here.

By: Niall

Niall — Tue, 25 Nov 2008 11:29:18 +0000

Who is it that finds the ad offensive?

Idiots, who don’t like to be labelled as such,
or non-idiots, who are happy to waste their money spending more than they need to?

By: Niall

Niall — Tue, 25 Nov 2008 11:26:41 +0000

What’s all the fuss about?

The ad doesn’t call ANYone an idiot, in fact it says “you’re not an idiot”.

It implies that BECAUSE you’re not an idiot you shouldn’t pay more at retail stores.

If you DO choose to pay more elsewhere, it doesn’t mean you ARE an idiot … but if you ARE an idiot, you might go elsewhere, not realising that you shouldn’t.

Merry Expensive Christmas

By: Keith Shirley

Keith Shirley — Sun, 23 Nov 2008 16:21:50 +0000

I certainly hope they didn’t pay an ad agency for an “original idea”. Media Markt has been running exactly the same theme for years in Germany. I personally found it offensive but it’s worked so well that people started using it in their daily speech.

By: If Komplett.ie made ads for Fianna Fail | Jennifer Farley Photography, Illustration & Digital Artwork

Thu, 20 Nov 2008 19:42:06 +0000

[...] an interesting discussion on Damien Mulley’s blog about the new ad from Komplett.ie which may be interpreted to read that Komplett consider [...]

By: JAD

JAD — Wed, 19 Nov 2008 18:47:19 +0000

Whose the komplett idiot then??

- not sure that this is ‘noise in a smart manner’.

As for rip-off retailers. Yes they are more expensive but that’s because there is a store, stock in the shop, a sales guy on the floor. They have a presence and try to create some employment along the way.

Komplett is cheaper because it’s costs are minimal – according to their web site all orders are processed in their warehouse in the Netherlands (lower operationals costs), so they don’t even have stock in Ireland, you pay to pick up your purchase from their their pick up point in Blanchardstown, odds are support is not even provided in Ireland even if you are paying 15c per minute to talk to someone – so this is just not comparing like with like.

- misleading, cynical and treating the public like idiots.